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Half of Manchester students to be learning online in 10 years

Russell Group institution announces major pivot into digital teaching as universities evolve further beyond traditional models

Published on
December 1, 2025
Last updated
December 1, 2025
University of Manchester
Source: iStock/Claudiac8

Half of the University of Manchester鈥檚 students will be studying online in the next听10 years as the institution pivots to more flexible learning, according to its latest strategy.

The Russell Group institution, one of the UK鈥檚 largest, has announced plans to expand beyond its traditional fully campus-based model of higher education and increase its digital and global presence, as well as its flexible learning opportunities.

A 鈥渇ully digital campus鈥ithout borders鈥 will be created, its head of teaching told 探花视频, with online facilities being developed in an attempt to address concerns about听remote students being disconnected from the university experience.

While the university already offers some online programmes and maintains four global centres in Dubai, Hong Kong, Shanghai and Singapore, its听agreed last month outlines plans to massively increase this activity with an eventual aim听for 鈥渉alf of our students to study online or through workplace routes鈥.

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Jenn Hallam, vice-president for teaching, learning and students at Manchester, saidthat about 20 per cent of its student cohort will be online-only, and a further 30 per cent will be hybrid.

Such students could either be on traditional undergraduate or master鈥檚 courses, or, as the strategy suggests, on new workplace routes that will be developed alongside businesses to encourage lifelong learning and professional development.

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鈥淚t鈥檚 one of our most ambitious plans within the strategy,鈥 Hallam said. 鈥淲hat we want is to try and remove barriers to higher education. The ambition is to听create a campus without borders so that students or professionals, regardless of what stage you鈥檙e at in your learning journey, have the opportunity to come to Manchester to learn.鈥

How tuition fees will be set between on-campus and online students has not been determined yet, said Hallam. 鈥淥ur priority is getting the portfolio and offer right for learners, and we will determine the price point as part of that process,鈥 she said.

Courses could see on-campus students and online-only students mix in seminars but Hallam said the aim was not to remove the campus experience for those who want it but to 鈥渆xpand it into that digital arena鈥.

The university is also looking at creating a 鈥渄igital campus鈥. While this might not be an augmented-reality version of the campus, Hallam outlined that the online facilities 鈥 currently being trialled under the name Manchester Online 鈥 will not just be a 鈥渟tatic repository of information鈥, and it will be 鈥渕ore interactive鈥, with 24/7 support available online, as well as 鈥渃onnection opportunities and community spaces to engage in鈥.

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Increased flexibility will benefit on-campus students too, she said, adding that the strategy tries to address 鈥渉ow do we also meet their needs in terms of flexible learning?鈥, noting the university has a growing number of commuter students, and those with caring responsibilities.听

The strategy comes at a time when many universities are looking to save money and pause major spending projects. However, Hallam sees the project as a 鈥渘ecessary move鈥 to stay competitive.

鈥淎t Manchester, we are cognisant of the change in the higher education landscape and we want to be ambitious in how we respond to that and think quite differently on what that looks like,鈥 she said.

鈥淲e can鈥檛 predict what鈥檚 going to come next, but we want to give ourselves the foundations and the building blocks to be able to pivot to what [the future looks like], whether it鈥檚 changing markets or changing requirements for different courses. So we are challenging ourselves, but it鈥檚 in a way that鈥檚 responding to those changes in higher education.鈥澨

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juliette.rowsell@timeshighereducation.com

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Reader's comments (5)

But who really wants to learn online, while paying such fees? So many buzzwords, so little academic substance. Will this be research-led teaching, or is it just hunting for cash (in which case it undermines the institution's reputation)? Online and hybrid programmes are clearly no substitute for the real thing. Leading institutions need to be much more cautious.
So Manchester University has worked out that is can sell online degrees to anybody in the world. Not bad business if you can market what amounts to not much more than an internet access code for 拢30k a pop. It is Emperor's new clothes territory. If the world believes that having an online degree from Manchester on your CV enhances you as a candidate for a job, then Manchester will sell loads of them and the management of Manchester will no doubt enrich themselves with huge salaries.
Well yes exactly, and the money kept rolling in!!
They can spend more time in bed as a result. You cold have "bedimars" instead of seminars! This is innovative thinking!
Hasn't the Open University been doing this for decades? (But without the 'pedagogical'/marketing babble...)

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